JIM STEVENS age 16 popular. London bodybuilder. Photo by Lon of NY in London, 157 High Holborn, London, WC1, England who act as an interchange between American & English physique studios and publishers. Their new magazine Physique Artistry will be sent anywhere postpaid 1st class sealed for 50c copy.

SPENCER CHURCHILL, another powerful London bodybuilder photographed by Lon of London. Recognized as one of Britains finest poseurs, Spence feels that all bodybuilders should make an art of posing, developing a smooth, unhurried routine particularly adapted to their own individual physique. He stresses. the importance of not flexing all of the muscles in any single pose, but rather just those which look best flexed, while relaxing others which look best not tensed. He sympathises with the difficul-

ty many poseurs have with facial expression, but emphasizes the importance of a suitable expression, even a "natural" one. His last bit of advice to poseurs is: "Practice, practice & Practice!"

JAMES MATHE "Le Plus Bel Athlete de France 1953 Wt 80K. Ht 1 m 74. Photo by Arax of Paris(Seepg13) ON YOUR LEFT: A drawing by a young Parisien Artist-Write for information to

E. Silvien

39 rue Ste Anne

Paris 1 France

Lon

LONDON